?? ????? ????? ?? ???????? ?? ???? ?????? ?????? ?? ???? Traditional marketing ???? ?? ?????? ????? ?????? ????. Online advertising ??? ?? ?????? ???? ?? ??? ?? want ?? ???? ?? ????????? ????? ????. ?? ??? ???? ?? ?? ?????? Targetedly ?? ??????? ?????? ????? ? ????? ???. ???????????? Limitations of traditional marketing {??? ??? ????? ???????